AI has changed the consumption side of government search. The production side, how we create, curate and monitor public sector content, has not caught up. This post introduces the research we have been doing since December 2024, and AeoGov, the application we built over the last six months while working with several prominent Government of Canada departments.

Redundant content appears when multiple pages explain the same topic with small variations. Separate teams may maintain similar guidance. Different program areas may publish overlapping information. From inside the organization, this can seem manageable. From outside, it feels confusing. 

Imagine trying to apply for benefits online and getting stuck halfway through. The instructions are unclear. The form errors are vague. The page times out before you can finish.